May 31, 2011 | Post by: No Comments

Getting Started With Defensive Web Design

Nothing ruins a great website UI like people using it. At least, it often feels that way. You put in days or weeks building the interface, only to find that a vast majority of visitors abandon it partway through the process that it supports. Most of the time, visitors leave

Read More
May 31, 2011 | Post by: No Comments

The secrets behind menu design

In “Menu Mind Games,” William Poundstone dissects this Balthazar menu (full size PDF) and tells you the logic behind its design. Can you guess the tricks being used here? Click image to find out. The piece offers a revealing look at how restaurants use typography and layout to drive customers

Read More
Apr 26, 2011 | Post by: No Comments

Hello world!

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!

Read More
Page 2 of 212
  • Debora Parentes

    Debora Parentes

    DAP is a growing creative studio serving diverse businesses and corporations. Based in the NJ/NY area, the studio offers services in branding, corporate identify, social media integration,...

    Contact Now
    Brought to you by
  • Availability

    I'm currently accepting new projects.
  • Tweets